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January 21, 2017 : Cleveland SGS

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Body Language

Body Language from Cleveland SGS on Vimeo.

If you have been following Cleveland SGS over that last few years you will know that we have gradually moved away from documenting solely the exteriors of Cleveland small business and shifted our focus to the owners inside.

The second participant in our video series is Paul Zeitzew, owner of Body Language. Paul is a retired Stetson hat salesman who 16 years ago transformed the Body Language novelty shop into a Cleveland institution. Gifted in the art of retail, Paul runs a disciplined and profitable operation that is one-of-a-kind in our beloved city. We hope you enjoy the video above.